Welcome to your Per-SKU True Profit Calculator. Use this dashboard to track the real profitability of every product you sell — after fees, ad spend, shipping, and returns.

How to Use

  1. Add your SKUs to the SKU Tracker database below with sale price, COGS, fees, ad spend, shipping, and return rate.
  2. Formulas auto-calculate Gross Profit, Net Profit per Unit, Net Margin %, Monthly Net Revenue, and Health Status.
  3. Review the Danger SKUs view to quickly spot products losing money.
  4. Use the Monthly Summary section to log notes and track trends over time.

📊 SKU Tracker

SKU Tracker

SKUs by Margin


🔻 Danger SKUs

SKUs with a Net Margin below 10% — consider repricing, cutting ad spend, or discontinuing.

Danger SKUs


📋 Monthly Summary

Monthly Summary


🧮 Breakeven Reference

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Breakeven Formula

Breakeven Price = COGS + Shipping + Ad Spend per Unit + (Sale Price × Platform Fee %) + (Sale Price × Return Rate %)

If your Sale Price ≤ Breakeven Price, you are losing money on every unit sold. Aim for a Net Margin above 20% for healthy profitability.

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